Inspired by President John F. Kennedy’s “Moonshot” challenge in 1962 to land a man on the moon within a decade, The Earthshot Prize was launched by Prince William in 2020 to search for and scale the most innovative solutions to the world’s greatest environmental challenges.
Change is not yet happening fast enough or at the scale we need.
Levels of climate anxiety and despondency are high and political interventions are happening too slowly.
In the face of apathy and anxiety, we can reclaim our future. It is up to all of us to bring our greatest gifts to our greatest challenge yet: repairing our planet.
We want to unleash the urgent optimism required to accelerate and scale the environmental innovations that will repair and regenerate our planet.
Every year over the course of this critical decade, five solutions with the best chance of helping to achieve our Earthshots will be awarded £1 million each to scale their solutions, with all 15 Finalists receiving tailored support from our global alliance of partners.
By spotlighting climate innovation, we aim to spark the world’s collective imagination and drive the mindset of urgent optimism and action.
People everywhere can make a difference.
We need every environmental innovator, entrepreneur, activist, leader, and dreamer to believe it’s possible and be part of this movement.
